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In this segment, I dive into the evolution of my agency and the pivotal decisions that shaped our current model. After Deacon declined my offer to join as an operator, I decided to focus only on clients we wanted to keep and build a sustainable agency model. Now, our agency functions as an incubator, creating a pipeline for brands that we aim to acquire. With a goal of reaching $3 million in revenue and $1 million EBITDA in two years, we’re setting the stage to expand through acquisitions and target a $10 million EBITDA—paving the way for a major exit
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