What is the Difference Between Resizing and Compressing Images - Web Image Optimization Techniques

What is the difference between resizing and compressing images? This is a common question we hear from our clients. As both web designers and SEO experts, resizing and compressing images is a critical element to making a faster website experience for your visitors.

Resizing images and image compression are image optimization techniques that should be utilized to make your website load faster for customers while maintaining high quality visuals. As a reminder, search engines like Google also factor in your page speed (how fast your website loads for visitors) as an SEO (search engine optimization) ranking factor.

In this video we discuss the dangers of resizing images with HTML attributes and CSS, why it is important to export a properly sized and optimized image, and the advantage of utilizing advanced image compression techniques.

We also discuss automating the image sizing and compression process using specialized plugins for your WordPress or Joomla website, or with third-party tools like Kraken.io.

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Igniting Business provides affordable and effective Web Design, SEO Services, and Marketing specifically designed for small businesses. Everything we do, from how we structure our proposals, fulfill projects, and even our ongoing support, is specifically tailored for a small business’ needs and budget.

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