Couples counseling to align Sales and CS teams

Both sales and customer success are extremely important for increasing your business’ revenue and creating a smooth experience for your customers. So, how can you bridge the gap between the two powerhouses?

In this episode, Travis is joined in studio by Patrick Downs, Mid-Market Account Executive at Sapling, and Ryanne Doumet, Sr. Manager of Customer Success at PandaDoc, for a healthy conversation around sales and customer success alignment.

We dive into:

-How to break silos between sales and customer success teams
-Why you shouldn’t make sales responsible for churn
-Best practices for improving the customer handover process


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📖 CHAPTERS
1:22 - The common enemy of sales and cs
3:25 - What do you appreciate about your revenue friend?
4:51 - Clawbacks annoy CS more than anything
6:35 - Taking the side of the customer pisses off sales
9:14 - Good fit customers vs. hitting quota
11:32 - Should we invest in new or current customers more?
18:56 - What better aligns the two teams?
25:18 - Red flag statements from CROs for both te